To celebrate the launch of our brand new slim fit polo, we’ve teamed up with six men and their dogs asking them why the polo, a garment that stands the test of time as a wardrobe staple, is man’s other best friend!

The six men are: YouTuber Jim Chapman and his sausage dog Martha, Shortlist magazine’s Style Director Adrian Clark and his Jack Russell Crumble, model Amar Daved and his French bulldog Hugo, writer and editor Colin Chapman and his border terrier Scout, London DJ Fat Tony and his staffy Taylor, and radio presenter and model Reece Sanders with sausage dog and French bull dog Gina and Maurice.

Alongside photographer Jonathan Daniel Pryce, aka GarconJon, we took to the streets surrounding our Covent Garden Store in London to shoot the six men with their friendly companions, all wearing our brand new slim fit polo!

WATCH the full video of the shoot below!

To celebrate the release, we are hosting a very special night of DRINKS & DISCOUNTS at our flagship Covent Garden store on April 28th! Including booze by Brewdog, DJ John Hill behind the decks, 30% off every purchase & Bulldog Skincare also in on the action!

>>>> To WIN a pair of tickets, enter HERE <<<<


Amar Daved

Adrian Clark

 Each polo is priced at £45 and will be available in store and online at